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Fujifilm XF10 Champagne Gold

A pocketable powerhouse, this gold XF 10 Digital Camera from Fujifilm features a 24.2MP APS-C CMOS sensor, fast lens, high ISO sensitivity, and video recording capabilities that excel when on the go. Though weighing just 9.88 oz, the XF 10 packs an 18.5mm f/2.8 fixed lens into its body. The bright f/2.8 aperture enables exceptional depth of field control and, when paired with ISO sensitivities that can reach 51200 when boosted, mean the XF 10 excels in low-light situations.

The image sensor can also output detailed 4K video at 15 fps for up to 30 minutes of recording. Full HD 1080p recording is also possible, as is 720p slow-motion video. These photos and videos can be viewed on the 3" 1040k-dot LCD touchscreen that fills the back of the camera.

The XF 10 also features 11 Fujifilm Film Simulations and 19 Advanced Filters, including new "Rich & Fine" and "Monochrome [NIR]," as well as a 1:1 Square Mode, which is a first for Fuji's X-series cameras.


Rp. 7,699,000

Fujifilm XF10 Black

A pocketable powerhouse, this black XF 10 Digital Camera from Fujifilm features a 24.2MP APS-C CMOS sensor, fast lens, high ISO sensitivity, and video recording capabilities that excel when on the go. Though weighing just 9.88 oz, the XF 10 packs an 18.5mm f/2.8 fixed lens into its body. The bright f/2.8 aperture enables exceptional depth of field control and, when paired with ISO sensitivities that can reach 51200 when boosted, mean the XF 10 excels in low-light situations.

The image sensor can also output detailed 4K video at 15 fps for up to 30 minutes of recording. Full HD 1080p recording is also possible, as is 720p slow-motion video. These photos and videos can be viewed on the 3" 1040k-dot LCD touchscreen that fills the back of the camera.

The XF 10 also features 11 Fujifilm Film Simulations and 19 Advanced Filters, including new "Rich & Fine" and "Monochrome [NIR]," as well as a 1:1 Square Mode, which is a first for Fuji's X-series cameras.


Rp. 7,699,000

Fujifilm X-T100 BO Champagne Gold plus XF35mm F2 Black

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 10,999,000

Fujifilm X-T100 BO Dark Silver plus XF35mm F2 Black

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 10,999,000

Fujifilm X-T3 Black Body Only

Designed for videographers and action photographers alike, the black Fujifilm X-T3 is a versatile mirrorless camera characterized by its high-speed performance, more-than-capable imaging, and multimedia flexibility. Revolving around a newly developed image sensor and processor, both high-resolution stills and 4K video can be recorded while an apt autofocus system delivers quick and accurate focusing performance. The sensor, a 26.1MP APS-C-format X-Trans CMOS 4, features a back-illuminated design, to promote greater image quality throughout the sensitivity range, along with an expansive 2.16m-point phase-detection autofocus system for quick, precise AF performance and subject tracking. Complementing the imaging and focusing is the X-Processor 4, which uses four CPUs for faster image processing as well as continuous shooting up to 11 fps with a mechanical shutter, 30 fps shooting at a 1.25x crop and electronic shutter, and internal 4K60p 10-bit video recording.

Rp. 22,999,000

Fuji Digital Camera X-A10 16-50mm F3.5-5.6 OIS II Pink V-Gen 16GB

Designed for the selfie enthusiast, the X-A10 from Fujifilm is a sleek mirrorless camera with capable imaging abilities and distinct retro styling. Featuring a 16.3MP APS-C CMOS sensor, The X-A10 can record both high-resolution stills and Full HD video, and the sensor's design ensures true color balance and natural skin tone reproduction, which can further be optimized using the Portrait Enhancer Mode. Besides the imaging capabilities, the physical design of the camera also supports creating self-portraits using a 180 degrees slide-and-tilt rear LCD monitor. The monitor's sliding design ensures the screen isn't blocked by the camera when facing forward, and when fully extended to 180 degrees, Eye Detection AF is also activated for sharp focus. Additionally, when holding the camera for selfies, the vertical control dial can be used as a shutter release button for more comfortable and stable shooting.

Rp. 6,299,000

Fujifilm X-T20 Black Kit 15-45mm + Instax SP2

Blending a familiar form factor with a heightened feature-set, the black X-T20 from Fujifilm is a sleek mirrorless camera designed for multimedia shooters. Utilizing a 24.3MP APS-C X-Trans CMOS III sensor and X-Processor Pro image processor, high-resolution stills can be recorded with notable sharpness and clarity due to the sensor's organic layout and omission of an optical low-pass filter. The sensor and processor combination also avails an extended sensitivity range to ISO 51200, a 14 fps continuous shooting rate when working with the electronic shutter, and the ability to record UHD 4K or Full HD 1080p video. When working with moving subjects, continuous autofocus performance has been optimized for improved moving subject tracking and overall accuracy, and Advanced SR Auto mode can also be used for fully automated shooting with intelligent scene recognition. Additionally, the retro-inspired camera body design incorporates a tilting 3.0" 1.04m-dot touchscreen LCD as well as a 2.36m-dot electronic viewfinder, and physical dials are available for quickly and intuitively adjusting exposure and shooting settings.

Rp. 14,499,000

Fujifilm X-T20 Silver Kit 15-45mm + Instax SP2

Blending a familiar form factor with a heightened feature-set, the black X-T20 from Fujifilm is a sleek mirrorless camera designed for multimedia shooters. Utilizing a 24.3MP APS-C X-Trans CMOS III sensor and X-Processor Pro image processor, high-resolution stills can be recorded with notable sharpness and clarity due to the sensor's organic layout and omission of an optical low-pass filter. The sensor and processor combination also avails an extended sensitivity range to ISO 51200, a 14 fps continuous shooting rate when working with the electronic shutter, and the ability to record UHD 4K or Full HD 1080p video. When working with moving subjects, continuous autofocus performance has been optimized for improved moving subject tracking and overall accuracy, and Advanced SR Auto mode can also be used for fully automated shooting with intelligent scene recognition. Additionally, the retro-inspired camera body design incorporates a tilting 3.0" 1.04m-dot touchscreen LCD as well as a 2.36m-dot electronic viewfinder, and physical dials are available for quickly and intuitively adjusting exposure and shooting settings.

Rp. 14,499,000

FujiFilm X-T100 15-45mm Champagne Gold

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 10,499,000

Fujifilm X-T100 15-45mm Dark silver

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 10,499,000

FujiFilm X-T100 BO Champagne Gold

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 8,999,000

FujiFilm X-T100 BO Dark Silver

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 8,999,000

Fujifilm X-T100 BO Black

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 8,999,000

FujiFilm X-T100 15-45mm Black

The Fujifilm X-T100 is a midrange SLR-styled mirrorless camera. Largely based on the entry-level X-A5, the X-T100 has a fully articulating (rather than tilting) touchscreen and also borrows a good-sized OLED EVF from the X-T20. It has a 24MP CMOS sensor, a hybrid autofocus system with 91 phase-detect points, Fujifilm's well-liked Film Simulation modes and 4K/15p video capture. The X-T100 is equipped with Wi-Fi and Bluetooth for easy photo sharing.

Rp. 10,499,000

Fujifilm X-H1 B.O

The Fujifilm X-H1 is the company's flagship APS-C mirrorless camera. It features a 24.3MP APS-C sensor with an X-Trans color filter. In-body image stabilization can reduce shake by up to 5.5 stops and the X-H1 weather-sealed body features a bevy of controls and an LCD info display on its top plate. The X-H1 has a unique articulating 3" touchscreen LCD that can tilt up and down and out to the side (in one direction). Its electronic viewfinder is quite large and has a resolution of 3.69 million dots.

The camera can shoot continuously at up to 14 fps with the electronic shutter, 11 fps with the mechanical shutter and optional grip and 8 fps without the grip. It can capture both DCI and UHD 4K video at 24 and 30p, respectively. With the power battery grip, continuous 4K recording times can reach 30 minutes. It has a new EXTERNA Film Simulation Mode and also supports F-log gamma for easier video color grading. Connectivity options include Wi-Fi and Bluetooth.


Rp. 27,999,000

Fujifilm X-E3 XF23mm F2 R WR Silver

The Fujifilm X-E3 borrows much of its hardware from the X-T20, including a 325-point AF system with a new AF Area All option that activates various modes as the AF point size is changed. The camera also uses and updated subject tracking algorithm that claims better success tracking smaller and faster objects. Video recording at 4K/30p is offered, taken by the full width of the sensor. Full 1080 HD can be had at up to 60p. The X-E3 continues to offer Wi-Fi, and adds the option for a constant Bluetooth low energy connection to a smartphone.

The X-E2S's 3" 1.04M-dot LCD has been upgraded to a touchscreen in the X-E3, and a new feature called Touch Function puts additional customizable touch controls at the user's fingertips. The camera's rear control panel loses the directional navigation buttons in favor of touch control, but gains an AF joystick.

Rp. 16,999,000 (-6%)
Rp. 15,999,000

Fujifilm X-T20 BO Silver + 35mm F1.4 + Instax SP2

Blending a familiar form factor with a heightened feature-set, the black X-T20 from Fujifilm is a sleek mirrorless camera designed for multimedia shooters. Utilizing a 24.3MP APS-C X-Trans CMOS III sensor and X-Processor Pro image processor, high-resolution stills can be recorded with notable sharpness and clarity due to the sensor's organic layout and omission of an optical low-pass filter. The sensor and processor combination also avails an extended sensitivity range to ISO 51200, a 14 fps continuous shooting rate when working with the electronic shutter, and the ability to record UHD 4K or Full HD 1080p video. When working with moving subjects, continuous autofocus performance has been optimized for improved moving subject tracking and overall accuracy, and Advanced SR Auto mode can also be used for fully automated shooting with intelligent scene recognition. Additionally, the retro-inspired camera body design incorporates a tilting 3.0" 1.04m-dot touchscreen LCD as well as a 2.36m-dot electronic viewfinder, and physical dials are available for quickly and intuitively adjusting exposure and shooting settings.

Rp. 16,999,000

Fujifilm X-T20 BO Black + 35mm F1.4 + Instax SP2

Blending a familiar form factor with a heightened feature-set, the black X-T20 from Fujifilm is a sleek mirrorless camera designed for multimedia shooters. Utilizing a 24.3MP APS-C X-Trans CMOS III sensor and X-Processor Pro image processor, high-resolution stills can be recorded with notable sharpness and clarity due to the sensor's organic layout and omission of an optical low-pass filter. The sensor and processor combination also avails an extended sensitivity range to ISO 51200, a 14 fps continuous shooting rate when working with the electronic shutter, and the ability to record UHD 4K or Full HD 1080p video. When working with moving subjects, continuous autofocus performance has been optimized for improved moving subject tracking and overall accuracy, and Advanced SR Auto mode can also be used for fully automated shooting with intelligent scene recognition. Additionally, the retro-inspired camera body design incorporates a tilting 3.0" 1.04m-dot touchscreen LCD as well as a 2.36m-dot electronic viewfinder, and physical dials are available for quickly and intuitively adjusting exposure and shooting settings.

Rp. 16,999,000

Fujifilm X100F Brown + Instax Share SP2

Featuring an evolution in its core feature-set, the black X100F Digital Camera from Fujifilm incorporates a series of advanced imaging capabilities while still retaining its trademark design and intuitive handling assets. Most notably, the X100F features a 24.3MP APS-C X-Trans CMOS III sensor and X-Processor Pro image processor to realize rich, high-resolution stills and fluent performance with expandable sensitivity to ISO 51200. A built-in Fujinon 23mm f/2 lens provides a general wide-angle 35mm equivalent focal length, and its optical design utilizes aspherical glass to produce sharp imagery while a Super EBC coating resists flare and ghosting. Benefitting working in a variety of shooting situations, a heightened hybrid autofocus system now utilizes 91 total points, including 49 phase-detection points, for quick, accurate focusing.

Rp. 17,999,000

Fujifilm X-A20 XC15-45mm F3.5-5.6 OIS PZ Silver

Fujifilm X-A20 adalah kamera mirrorless kelas entry dari Fujifilm yang hadir dengan sensor CMOS 16.3 megapixel. Fujifilm X-A20 juga telah dilengkapi dengan layar sentuh 3 Inci yang bisa dilipat 180 derajat ke atas untuk mempermudah foto selfie. Selain itu, kamera ini turut didukung dengan konektivitas WiFi dan flash internal untuk mengakomodir pengambilan foto di kondisi yang minim cahaya.

Spesifikasi :

  • 16.3 million pixels
  • 23.6mm 15.6mm (APS-C) CMOS with primary color filter
  • Ultra Sonic Vibration
  • SD Card (-2G) / SDHC Card (-32G) / SDXC Card (-256G) UHS-I*1
  • JPEG (Exif Ver 2.3*2)
  • RAW (RAF format)/RAW+JPEG
  • (Design rule for Camera File system compliant, DPOF-compatible)
  • Movie File Format : MOV
  • Movie Video Compression : H.264
  • Audio : Linear PCM Stereo
  • Lensa FUJIFILM X mount
  • Supported with OIS type lens
  • ISO sensitivity Bracketing (1/3EV, 2/3EV, 1EV)
  • White Balance Bracketing (1, 2, 3)
  • Manual Focus / Multi AF / Area AF / Continuous AF / Tracking AF
  • TTL contrast AF, AF assist illuminator available
  • Area AF (49 areas with 7 x 7), Changeable AF frame size
  • Automatic Scene recognition / Custom / Color temperature selection (2500K-10000K) /
  • Preset: Fine,Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White),Incandescent light, Underwater
  • Manual pop-up flash (Super Intelligent Flash)
  • Guide number : Approx 5 (ISO100""m) / Approx 7 (ISO200""m)
  • USB 2.0 High-Speed / micro USB terminal
  • Connectable with Remote Release RR-90 (sold separately)
  • HDMI Micro connector (Type D)
  • NP-W126S Li-ion battery (included)



Rp. 6,999,000
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